At Christmas as we remember and celebrate the birth of Jesus, there is a danger that we do not think carefully about the significance of this event. This is no mere baby but God enfleshed, “I AM” in the manger. Throughout John’s gospel we come to seven “I AM” declarations on the lips of Jesus, seven assertions about who he is. In this message we reflect on each of them and on their significance for each or us. Let us not approach the manger this Christmas naively, but with an understanding of just who this is whose birth we celebrate — the king of kings and our redeemer.